W. Joseph Campbell
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W. Joseph Campbell

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WJ Campbell, PhD, is an American writer, historian, and media critic. He is more formerly known as "W. Joseph Campbell." He has written seven solo-authored books including, most recently, "Lost in a Gallup: Polling Failure in U.S. Presidential Elections," which was published in August 2020. An updated, soft-cover edition of "Lost in a Gallup" was released in early 2024. Dr. Campbell's other works include the award-winning, media-mythbusting work, "Getting It Wrong" (2010, 2017). Critics have referred to Dr. Campbell as "the master of debunk" and as "the man who calls journalists on their own B.S." He also is the author of the well-received "1995: The Year the Future Began" (2015); "Yellow Journalism: Puncturing the Myths, Defining the Legacies" (2001), and "The Year That Defined American Journalism: 1897 and the Clash of Paradigms" (2006). Dr. Campbell is a professor emeritus of communication at American University' in Washington, D.C., his academic home for 26 years. Previously, he was a professional journalist for 20 years. Reporting assignments took him across North America, to Europe, West Africa, and parts of Asia. He earned a doctorate in mass communication at the University of North Carolina at Chapel Hill.
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