Showing titles in Social Media

The power of hashtag activism became clear in 2011, when #IranElection served as an organizing tool for Iranians protesting a disputed election and offered a global audience a front-row seat to a nascent revolution. Since then, activists have used a variety of hashtags to advocate, mobilize, and communicate. In this book, Sarah Jackson, Moya Bailey, and Brooke Foucault Welles explore how and why Twitter has become an important platform for historically disenfranchised populations, including Black Americans, women, and transgender people.  

In this irreverent journey through the murky world of digital etiquette, WIRED's Victoria Turk provides an indispensable guide to minding our manners in a brave new online world. The digital revolution has put us all within a few clicks, taps and swipes of each other. But familiarity can breed contempt, and whilst we’re more likely than ever to fall in love online, we’re also more likely to fall headfirst into a blazing row with a stranger. Google’s unofficial motto is Don’t Be Evil, but sometimes that’s easier said than done. 

This bundle provides the essential hacks and secrets to establishing a successful online presence, from understanding YouTube algorithms to optimizing website rankings and driving organic traffic. With this guide, you will learn to create engaging content that hooks and sells, make money as a video influencer, use hashtags effectively to build an influential Instagram presence and leverage the unique features of TikTok and Twitch to monetize content.

Wege aus dem Zeitalter der Lüge. Wem oder was können wir noch glauben? Digitale Neuheiten wie Social Bots oder Deepfakes, aber auch Täuschungen durch Medien und Politik erschüttern zunehmend unser Vertrauen in die demokratischen Institutionen. Die Verfassungsrichterin Elisa Hoven zeigt, worin die größten Gefahren dieser Entwicklung liegen und was wir tun müssen, um den gesellschaftlichen Frieden zu retten.

The power of YouTube to connect with audiences cannot be denied. The platform has become more than just a video-sharing site and a creative outlet. It has turned into a powerful marketing tool to bring ideas, products, and services in front of a massive audience. It does not matter if the business is small, medium, or large - YouTube has leveled the playing field for everyone.

Create amazing business opportunities with the power of social media! If you're looking for real ways to earn money, or grow your business with social media, a system that's flexible and works whether you're just doing it in your spare time as a side hustle, or turning it into a full-time gig, you should listen to this book. With Social Media: Master Strategies for Social Media Marketing, you will understand how Social Media is shaping business today - and why it is so effective. You'll find out why it's essential to use Facebook, Instagram, Twitter, and YouTube to promote your company - and to build an online community!

Facebook's founding is legend: In a Harvard dorm, wunderkind Mark Zuckerberg invented a new way to connect with friends...and the rest is history. But for the people who actually molded this great idea into a game-changing $300 billion company, the experience was far more tumultuous and uncertain than we might expect. Mike Hoefflinger was one of those Facebook insiders.

For any busy entrepreneur, time is money. We hope this series of cuts out the noise and helps you fix your social media problems. This is the first book in a series of five that will take your social media skills to the next level and help provide an income that you can control, freeing your life for the more important things.

In Digital Vertigo, Andrew Keen illuminates today's social media revolution as the most wrenching cultural transformation since the Industrial Revolution. Fusing a fast-paced historical narrative with front-line stories from today's online networking revolution, and critiques of "social" companies like Facebook, Twitter, and LinkedIn, Keen argues that this social media transformation is weakening, disorienting, and dividing us rather than establishing the dawn of a new egalitarian and communal age.

In this revised and updated edition of Twitter Power, online marketing entrepreneur Joel Comm explores the latest trends, methods, and practices for making Twitter work for your business. You’ll see how businesses and marketers are building a loyal following among Twitter members, expanding awareness of their product or service, and even handling negative publicity due to angry or disappointed customers.

With Social Media 101, you can quickly bring your business up to speed on the most effective social media marketing strategies. In this one-stop guide based on years of research, longtime blogger and best-selling author Chris Brogan compiles all the tactics and tools you need to get up and running with social media while avoiding the pitfalls.

Traditional marketing tactics aren't bringing in customers like they used to, and even today's most successful businesses are suffering shrinking returns on their advertising and marketing investment. The Digital Handshake explains this phenomenon and reveals seven effective, proven strategies for using new media and online tools to find new customers and keep them.

Named a Best Book of the Year by Kirkus Reviews “Riveting . . . Character Limit offers a telling lesson in the cost of getting everything you want.” —The Washington Post “You couldn’t hope for a better ringside seat on the unfolding drama . . . [Character Limit] is a triumph...

Are you ready to connect with a wider audience? Do you want to know the best ways to leverage social media for your business? If you haven't used social media to market your brand, products and services, you're going to love how easy it is to get started.

What is webcasting? When and where to use webcasts. How to plan a webcast. How to set up a webcast. How to engage with your audience in a webcast. What are the benefits of a webcast? Download now to find out everything about webcasting!

Do you question whether or not using Facebook, Twitter, or blogs is a worthwhile investment of your time and resources? In Return on Relationship, Ted Rubin and Kathryn Rose present real-world, practical ideas that will help businesses maximize their potential through using community-focused tools on the Internet. You'll discover why "That's the way it's always been done" will leave you without any customers.

Learn how to get over 500 new Facebook fans every month and turn your fans into lifelong customers using this proven strategy for Facebook marketing and monetization. Written by a successful online marketer and social media marketing consultant, this no fluff step-by-step guide. This audiobook will help your dramatically increase your profits online and will turn Facebook time into a fun way to earn more money and grow your business.

Most companies today realize the imperative to connect with their customers, employees, and partners through social technologies - Facebook, Twitter, Google+, YouTube, and elsewhere. But a huge challenge is still in the way: How to build programs and teams for accomplishing all that. While organizations have been fixated on how to use the latest social tool, they've lost sight of how to create a business strategy capable of adjusting to the next wave of technology around the corner.

When Sleepers, Wake! was released in Australia, it immediately became influential around the world. Now its author, the polymath and former politician Barry Jones, turns his attention to what has happened since - especially to politics, health, and our climate in the digital age - and to the challenges faced by increasingly fragile democracies and public institutions. 

Are we really being ourselves on social media? Can we benefit from connecting with people we barely know online? Why do some people overshare on social networking sites?The Psychology of Social Media explores how so much of our everyday lives is played out online, and how this can impact our...