Showing titles in Sales & Selling

What do How to Win Friends and Influence People and Sell! have in common (other than Dale Carnegie)? They're both based on the premise that relationships are what matter. In this age where media is social and funding is raised by crowds, the sales cycle has permanently changed. It's no longer enough to know your product, nor always appropriate to challenge your customer's thinking based on your online research. In Sell!: The Way Your Customers Want to Buy, Dale Carnegie & Associates reveal the real modern sales cycle.

You’ve finally decided to step away from the 9-5 grind and pursue your passion... It’s a big first step, but the question is: What comes next? You have a great business idea, but how do you launch it and turn it into something profitable and poised for growth? How do you move past the fear of uncertainty and navigate the challenges ahead? Every successful entrepreneur has been right where you are now. That means there’s no reason you can’t succeed too. This practical guide will show you how.

Learn the secret of what really drives sales - and how to give people what they need so they want to buy from you.  

In this book, you will discover the business and life-changing secrets about making money in Nigeria and from Nigerians.

The number one skill for any entrepreneur or business owner is the ability to sell. Why? Because sales equals income. Yet many fail financially, not because they do not have great ideas or even a good work ethic, but typically because they don't know how to, refuse to, are afraid to, or don't...

Whether you are planning to start your first business, or are growing an existing business, having a mentor who has been there and done it before is an invaluable tool.

Since the release of Doug Stephens’ first book, The Retail Revival, change in the global retail sector has accelerated beyond even the boldest forecasts. As predicted, online giants like Amazon and Alibaba.com are growing at a dizzying pace. Hundreds of well-known brick-and-mortar retailers have closed their doors, and brands and retailers across categories are struggling to understand the shifting needs and expectations of a new consumer.

Lots of books tell you that you should be using storytelling in your marketing if you want to connect with your audience. This audiobook tells you how. "In The Business of Stories", bestselling author Susan Payton shares her simple process for crafting compelling stories that will resonate with your ideal clients. Through practical exercises and real-life examples, she shows you how to confidently communicate your why and the value you deliver to the people you love working with (without ever feeling salesy).

P3 Selling is an easy-to-follow framework that explains what you need to do and why you need to do it to achieve consistent B2B sales success. Navigate today’s complex B2B environment with confidence as you win more deals, receive more referrals, make more money, and advance your way up the corporate ladder.

Customers will pay for convenience. And they'll choose to do more business over time with the people and companies that make their lives more convenient. This audiobook shows you how to leverage convenience as a powerful way to differentiate yourself from your competition. You'll learn six compelling strategies, supported by numerous examples and case studies, that will fuel your plan to create a focus on convenience for your customers.

 Value-Added Selling (Fourth Edition) offers proven strategies and tactics to help you not only close more sales, but improve repeat business without compromising on price. You'll learn how to anticipate the needs, wants, and concerns of buyers from the very beginning of the sales process. The book shows how to compete more profitably by selling value, not price. 

Within this guide you will find items that can bring thousands of dollars profit each month!

The greatest disruption in the history of marketing isn’t coming for your job. It’s coming for your customer. Artificial Intelligence is changing the way people think, feel, decide, and connect. Your next customer will be less patient, more trusting of machines, less loyal to brands, and possibly searching for meaning in new and unexpected places. If you don’t understand these shifts, your marketing playbook will be obsolete. Bestselling author and futurist Mark Schaefer takes you on a deep, human-centered journey through the new realities of consumer behavior in the age of AI.

Our society is an ever-changing reflection of what we buy into—from our deepest fears to our greatest hopes, from the companies that fail to the ones that thrive. If your business is on a mission to provide authentic value and achieve a positive impact, society doesn’t just need you to think about sales and marketing. It needs you to be great at them.

All the most well-known leaders in sales have one thing in common: They believe in continuous growth and learning from those who have walked the path before you. Leon Ehumadu has walked that path in exactly your trajectory. Not only does he know what works and what doesn’t work in sales he knows what works and what doesn’t work in furniture sales. Consistently successful salesmanship requires you to quickly understand any situation that lies before you and interpret the needs of your customer. It requires you to make that customer trust you…and then go forth and spread the word.

Relentless Sales gives you a bold, new approach to sales that's going to take your game to an elite level. Whether you're an experienced professional who's experiencing a plateau in your career, or new to the art of sales, this book provides fresh strategies to help you succeed in your career.

La primera persona que me contrató me dijo que la página de ventas de mi web le había parecido mala y antiestética. Lo que no tuvo en cuenta es que me contrató siete minutos después de leerla. Te cuento rápido algunas de las cosas que aprenderás en este audiolibro: Cómo debes escribir para que incluso las empresas más serias quieran trabajar contigo por encima de cualquier otro candidato.

People love to buy. They love taking home a great product, and they definitely love getting a great deal. But, unfortunately for anyone in sales, people hate being sold. They hate feeling like they've been convinced to buy something or tricked into a purchase - even if they want the product you're selling. That's why sales is harder than ever, and that's why you have to change the way you operate if you want to sell more and keep your customers coming back.

Have you ever pause and wonder why your marketing effort is not as successful as expected? Data analytics could be your answer to turn sales around. Data analytics provides the only hope for fact-based and insightful-driven decisions can help companies manage their strategic, operating and financial performance. That's why it's no longer tenable to ignore data analytics. This book has been written with a beginner in mind.

In most B2B companies, 70-80% of revenue comes from existing customers. Nearly all profit is earned after the first deal. Yet post-sale teams receive a fraction of the investment, attention, and strategic focus that goes into acquiring new logos. Sales gets systems. Marketing gets budgets. Post-sale gets told to "keep customers happy."That model made sense when growth meant adding new customers. It doesn't anymore. The Growth Department offers a different way to think about Account Management and Customer Success.