Showing titles in Consumer Behavior & Market Research
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The New Digital Age
- Reshaping the Future of People, Nations and Business
- By: Eric Schmidt, Jared Cohen
- Narrated by: Roger Wayne
- Length: 10 hrs and 44 mins
- Unabridged
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Overall125
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Performance101
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Story101
This is the most important - and fascinating - book yet written about how the digital age will affect our world' Walter Isaacson, author of Steve Jobs. From two leading thinkers, the widely anticipated book that describes a new, hugely connected world of the future, full of challenges and...
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Dissapointment
- By Nikola on 07-05-13
Preview -
The New Digital Age
- Reshaping the Future of People, Nations and Business
- Narrated by: Roger Wayne
- Length: 10 hrs and 44 mins
- Release date: 25-04-13
- Language: English
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£14.35 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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Brand Seduction
- How Neuroscience Can Help Marketers Build Memorable Brands
- By: Daryl Weber
- Narrated by: Jeff Cummings
- Length: 6 hrs and 38 mins
- Unabridged
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Overall9
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Performance9
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Story9
For many marketing professionals, "science" is a four-letter word. They see brand-building as an unteachable art guided by their intuition and experience. But at its core, marketing aims to seed ideas into people's minds, make them feel a certain way, and, ultimately, get them to act. In Brand Seduction, Daryl reveals the latest psychological and neuroscientific discoveries about how our minds process brand information and make decisions, and the important roles our emotions and unconscious play in our selections.
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A 'must-read' for entrepreneurs
- By Anon on 02-12-20
Preview -
Brand Seduction
- How Neuroscience Can Help Marketers Build Memorable Brands
- Narrated by: Jeff Cummings
- Length: 6 hrs and 38 mins
- Release date: 27-12-15
- Language: English
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£13.08 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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Winning the Moments That Matter
- A Sales Engineer's Playbook for Mastering Every Stage of the Deal
- By: Papa Nguer
- Narrated by: Johnathan Welsh
- Length: 3 hrs and 50 mins
- Unabridged
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Overall0
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Performance0
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Story0
Somewhere right now, an executive is sitting in a conference room, checking the time, waiting for someone to get to the point. The sales engineer on the other side of the table has the right product, the right features, and the right architecture. What they don't have is the ability to make any of it matter. Winning the Moments That Matter tells twelve stories drawn from more than 25 years of enterprise technology sales. Each one captures a pivotal moment where the deal was won or lost based on how the sales engineer communicated, not what they demonstrated.
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Winning the Moments That Matter
- A Sales Engineer's Playbook for Mastering Every Stage of the Deal
- Narrated by: Johnathan Welsh
- Length: 3 hrs and 50 mins
- Release date: 10-04-26
- Language: English
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£13.79 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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Lifescale
- How to Live a More Creative, Productive and Happy Life
- By: Brian Solis
- Narrated by: Brian Solis
- Length: 5 hrs and 45 mins
- Unabridged
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Overall6
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Performance5
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Story5
Lifescale is a journey of self-discovery and growth. It's about getting back into balance and remastering our destinies. Author Brian Solis knows firsthand. He struggled with distraction and all of its ill effects. To get his life back, he developed a set of techniques, exercises, and thought experiments designed to tame the chaos, and positively and productively navigate our day-to-day lives. Instead of falling victim to the never-ending cycle of newsfeeds, Likes, addictive apps, and boredom scrolling, we can learn to manage our time and inspire our own lives.
Preview -
Lifescale
- How to Live a More Creative, Productive and Happy Life
- Narrated by: Brian Solis
- Length: 5 hrs and 45 mins
- Release date: 13-08-19
- Language: English
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£12.62 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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The Experience Maker
- How to Create Remarkable Experiences That Your Customers Can’t Wait to Share
- By: Dan Gingiss
- Narrated by: Dan Gingiss
- Length: 5 hrs and 33 mins
- Unabridged
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Overall4
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Performance4
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Story4
Competition is tougher than ever these days and competing on price or product just doesn’t work as well anymore. So how can companies stand out in a crowded marketplace that is constantly evolving? The answer is customer experience, and the best part about customer experience is that it's delivered by human beings who are unique to a company. The Experience Maker helps managers and executives focus on customers who are already spending money with their company rather than spending more money on marketing new customers.
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Well written with lots of positive examples
- By Sue Stimpson on 17-06-22
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The Experience Maker
- How to Create Remarkable Experiences That Your Customers Can’t Wait to Share
- Narrated by: Dan Gingiss
- Length: 5 hrs and 33 mins
- Release date: 06-10-21
- Language: English
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£12.44 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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Green Giants
- How Smart Companies Turn Sustainability into Billion-Dollar Businesses
- By: E. Freya Williams
- Narrated by: Kelly Bourquin
- Length: 7 hrs and 6 mins
- Unabridged
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Overall14
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Performance10
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Story10
Green Giants examines nine companies that are merging social responsibility with wild profitability - and reveals the six factors responsible for their success, including: iconoclastic leadership fueled by deep conviction and a rebellious streak; disruptive innovation that uses sustain ability to spur the development of radically better products and services; a higher purpose that ignites the company - when the mission leads, profits follow.
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Really difficult to focus on the book.
- By Amazon Customer on 03-07-18
Preview -
Green Giants
- How Smart Companies Turn Sustainability into Billion-Dollar Businesses
- Narrated by: Kelly Bourquin
- Length: 7 hrs and 6 mins
- Release date: 24-07-15
- Language: English
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£13.14 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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We Are All Weird
- The Myth of Mass and the End of Compliance
- By: Seth Godin
- Narrated by: Seth Godin
- Length: 2 hrs and 15 mins
- Unabridged
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Overall24
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Performance14
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Story15
We Are All Weird is a celebration of choice, of treating different people differently and of embracing the notion that everyone deserves the dignity and respect that comes from being heard. The book calls for end of "mass" and for the beginning of offering people more choices, more interests, and giving them more authority to operate in ways that reflect their own unique values.
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I'm weird
- By William P Griffiths on 21-08-16
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We Are All Weird
- The Myth of Mass and the End of Compliance
- Narrated by: Seth Godin
- Length: 2 hrs and 15 mins
- Release date: 21-09-11
- Language: English
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£9.23 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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How to Save Money
- 25 Step-by-Step Tips on How to Save Money by Cutting Unnecessary Expenses Without Sacrificing the Quality of Your Life
- By: Money Mastery Teacher
- Narrated by: Jonathan Frazier
- Length: 2 hrs and 24 mins
- Unabridged
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Overall32
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Performance31
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Story31
Do you find it hard to save money? Do you spend all your income every month and have nothing to spare? Would you like to be able to save without impacting on your lifestyle? We should all endeavor to save at least something each month, no matter how little. In this audiobook, How to Save Money, you will discover 25 incredibly simple tips for money management that you will be able to implement right now and start taking control of your personal finances.
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This audible is one of the best!
- By Lola Bibi on 11-11-19
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How to Save Money
- 25 Step-by-Step Tips on How to Save Money by Cutting Unnecessary Expenses Without Sacrificing the Quality of Your Life
- Narrated by: Jonathan Frazier
- Length: 2 hrs and 24 mins
- Release date: 25-09-19
- Language: English
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£8.91 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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Exceeding Customer Expectations
- What Enterprise, America's #1 Car Rental Company, Can Teach You About Creating Lifetime Customers
- By: Kirk Kazanjian
- Narrated by: Gary Telles
- Length: 8 hrs and 20 mins
- Unabridged
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Overall4
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Performance1
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Story1
What’s the secret to wowing your customers while maintaining a loyal and dedicated workforce? No one knows better than Enterprise, the nationnation’s #1 car rental company, Enterprise Rent-A-Car. Drawing upon the secrets time-tested strategies that have propelledhelped Enterprise grow from a...
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Exceeding Customer Expectations
- What Enterprise, America's #1 Car Rental Company, Can Teach You About Creating Lifetime Customers
- Narrated by: Gary Telles
- Length: 8 hrs and 20 mins
- Release date: 16-01-07
- Language: English
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£11.34 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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Blockchain Technology and Data Analytics
- Digital Economy Financial Framework with Practical Data Analysis and Statistical Guide to Transform and Evolve Any Business
- By: Isaac D. Cody
- Narrated by: Kevin Theis
- Length: 2 hrs and 33 mins
- Unabridged
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Overall1
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Performance1
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Story1
This is a two-book bundle related to blockchain and data analytics! Included in this bundle: Blockchain: Innovative and Modern Financial Framework That Will Revolutionize the Next Digital Economy with Blockchain Technology and Data Analytics: Practical Data Analysis and Statistical Guide to Transform and Evolve Any Business: Leveraging the Power of Data Analytics, Data Science, and Predictive Analytics for Beginners.
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Blockchain Technology and Data Analytics
- Digital Economy Financial Framework with Practical Data Analysis and Statistical Guide to Transform and Evolve Any Business
- Narrated by: Kevin Theis
- Length: 2 hrs and 33 mins
- Release date: 18-09-17
- Language: English
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£9.57 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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The Power of Experiments
- Decision-Making in a Data Driven World
- By: Michael Luca, Max H. Bazerman
- Narrated by: Timothy Andrés Pabon
- Length: 6 hrs and 32 mins
- Unabridged
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Overall3
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Performance1
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Story1
Have you logged into Facebook recently? Searched for something on Google? Chosen a movie on Netflix? If so, you've probably been an unwitting participant in a variety of experiments - also known as randomized controlled trials - designed to test the impact of different online experiences. In this book, Michael Luca and Max Bazerman explain the importance of experiments for decision making in a data-driven world.
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The Power of Experiments
- Decision-Making in a Data Driven World
- Narrated by: Timothy Andrés Pabon
- Length: 6 hrs and 32 mins
- Release date: 16-06-20
- Language: English
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£13.48 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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From Impressed to Obsessed
- 12 Principles for Turning Customers and Employees into Life-Long Fans
- By: Jon Picoult
- Narrated by: Jon Picoult
- Length: 8 hrs and 58 mins
- Unabridged
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Overall1
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Performance1
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Story1
If you're aspiring to satisfy your customers, then you’re aspiring to mediocrity. That's the fascinating premise of From Impressed to Obsessed, a book that will fundamentally change how you think about creating a successful, beloved business. Acclaimed customer experience expert Jon Picoult explains why building customer loyalty requires leaving indelible positive impressions on everyone you work with—not just shaping their experiences, but also shaping their memories.
Preview -
From Impressed to Obsessed
- 12 Principles for Turning Customers and Employees into Life-Long Fans
- Narrated by: Jon Picoult
- Length: 8 hrs and 58 mins
- Release date: 18-01-22
- Language: English
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£13.86 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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Nudge (German edition)
- Wie man kluge Entscheidungen anstößt
- By: Richard H. Thaler, Cass R. Sunstein
- Narrated by: Peter Wolter
- Length: 10 hrs and 16 mins
- Unabridged
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Overall1
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Performance1
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Story1
Nudge - so heißt die Formel, mit der man andere dazu bewegt, die richtigen Entscheidungen zu treffen. Denn Menschen verhalten sich von Natur aus nicht rational. Nur mit einer Portion List können sie dazu gebracht werden, vernünftig zu handeln. Aber wie schafft man das, ohne sie zu bevormunden? Wie erreicht man zum Beispiel, dass sie sich um ihre Altervorsorge kümmern, umweltbewusst leben oder sich gesund ernähren? Darauf gibt Nudge die Antwort. Das Konzept hat bereits viele Entscheidungsträger überzeugt, darunter US-Präsident Barack Obama.
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Nudge (German edition)
- Wie man kluge Entscheidungen anstößt
- Narrated by: Peter Wolter
- Length: 10 hrs and 16 mins
- Release date: 18-06-19
- Language: German
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£14.04 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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Amp Up Your Sales
- Powerful Strategies That Move Customers to Make Fast, Favorable Decisions
- By: Andy Paul
- Narrated by: Grover Gardner
- Length: 6 hrs and 32 mins
- Unabridged
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Overall5
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Performance4
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Story4
Succeeding as a sales professional is like being a professional athlete. Whether you're already the top salesperson at your company, or you're simply working hard to reach the next level of success, in order to keep up in a fast-paced, increasingly crowded marketplace - one in which meaningful product differentiation has all but disappeared - you must constantly push yourself to improve, open more doors, and break through the noise to attract and retain the attention of busy and distracted customers.
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nothing new and earth shattering here
- By dave on 31-08-18
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Amp Up Your Sales
- Powerful Strategies That Move Customers to Make Fast, Favorable Decisions
- Narrated by: Grover Gardner
- Length: 6 hrs and 32 mins
- Release date: 17-12-14
- Language: English
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£13.08 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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Billion Dollar Brand Club
- How Dollar Shave Club, Warby Parker, and Other Disruptors Are Remaking What We Buy
- By: Lawrence Ingrassia
- Narrated by: Sean Patrick Hopkins
- Length: 8 hrs and 34 mins
- Unabridged
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Overall18
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Performance17
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Story16
A leading business journalist takes us inside a business revolution: the upstart brands taking on the empires that long dominated the trillion-dollar consumer economy. Dollar Shave Club and its hilarious marketing. Casper mattresses popping out of a box. Third Love’s lingerie designed...
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Lacks modern content
- By Richard Scott on 19-06-24
Preview -
Billion Dollar Brand Club
- How Dollar Shave Club, Warby Parker, and Other Disruptors Are Remaking What We Buy
- Narrated by: Sean Patrick Hopkins
- Length: 8 hrs and 34 mins
- Release date: 28-01-20
- Language: English
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£13.49 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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Advanced Growth and Product Strategies for Technical B2B SaaS Founders and Execs
- Practical Insights to Drive Revenue with Strategy, Psychology, and Tactics
- By: Richmond Wong
- Narrated by: Richmond Wong
- Length: 6 hrs and 38 mins
- Unabridged
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Overall1
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Performance1
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Story1
The real-world, battle-tested concepts in this book focus heavily on influencing your buyer’s psyche (i.e. their “operating system”) so that you enjoy: Faster conversion of prospects.
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I cannot believe it is so superficial
- By Edward Wong on 29-01-26
Preview -
Advanced Growth and Product Strategies for Technical B2B SaaS Founders and Execs
- Practical Insights to Drive Revenue with Strategy, Psychology, and Tactics
- Narrated by: Richmond Wong
- Length: 6 hrs and 38 mins
- Release date: 03-07-24
- Language: English
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£13.08 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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Seven Lost Secrets of Success
- Million Dollar Ideas of Bruce Barton, America's Forgotten Genius
- By: Joe Vitale
- Narrated by: Joe Vitale
- Length: 3 hrs and 26 mins
- Unabridged
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Overall3
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Performance1
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Story1
During the 1920s and 1930s, Bruce Barton was a household name in America - a hugely successful advertising man who revolutionized his industry by treating customers like people, not like sheep to be fleeced. He created some of the most memorable and long-lived advertising slogans and campaigns in history. He understood how to succeed in business and advertising, and he set down his principles for success in best-selling books that put his name on everyone's lips.
Preview -
Seven Lost Secrets of Success
- Million Dollar Ideas of Bruce Barton, America's Forgotten Genius
- Narrated by: Joe Vitale
- Length: 3 hrs and 26 mins
- Release date: 19-12-07
- Language: English
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£10.40 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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The Context Marketing Revolution
- How to Motivate Buyers in the Age of Infinite Media
- By: Mathew Sweezey
- Narrated by: Daniel Henning
- Length: 7 hrs and 56 mins
- Unabridged
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Overall3
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Performance2
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Story2
We are in the midst of a massive media revolution. For the first time in history, ordinary people around the world have the ability to create, distribute, and consume content instantly, from anywhere, using connected devices. The massive increase in media "noise" created by these consumers and devices creates an entirely new situation that makes conventional marketing models obsolete. And yet countless companies and marketing organizations continue to rely on traditional models, assuming that their "campaigns" will sway customers. They couldn't be more wrong.
Preview -
The Context Marketing Revolution
- How to Motivate Buyers in the Age of Infinite Media
- Narrated by: Daniel Henning
- Length: 7 hrs and 56 mins
- Release date: 12-05-20
- Language: English
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£13.35 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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SEO Supercharged
- Skyrocket Your Website’s Traffic, Leads, and Sales with Proven Strategies
- By: CIN Entertainment
- Narrated by: Eric Joseph Chancy's voice replica
- Length: 2 hrs and 6 mins
- Unabridged
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Overall0
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Performance0
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Story0
Want to rank higher on Google, drive more organic traffic, and grow your business without relying on paid ads? This is the ultimate guide to mastering modern SEO—fast. SEO Supercharged is your step-by-step blueprint to navigating the world of search engine optimization and turning your website into a high-ranking, traffic-generating machine. Whether you're an entrepreneur, content creator, small business owner, or marketing professional, this book gives you the exact strategies used by top SEO experts to dominate search results and convert clicks into customers.
Preview -
SEO Supercharged
- Skyrocket Your Website’s Traffic, Leads, and Sales with Proven Strategies
- Narrated by: Eric Joseph Chancy's voice replica
- Length: 2 hrs and 6 mins
- Release date: 02-07-25
- Language: English
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£5.01 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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Persuasion: 3 Manuscripts - Persuasion Definitive Guide, Persuasion Mastery, Persuasion Complete Step by Step Guide
- By: Ryan James
- Narrated by: Miguel Rodriguez
- Length: 3 hrs and 51 mins
- Unabridged
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Overall92
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Performance91
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Story91
Do you want to know exactly how to get the upper hand in conversations, debates, and negotiations? Do you desire the ability to persuade individuals as well as audiences? Persuasion is one of the most important skills to acquire and it is all around us. You are affected by it every day. Simple choices like the colors of a company logo influence the way you think. You may already practice persuasion without even realizing it.
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This book is a very powerful tool to listen
- By Bentley on 08-10-19
Preview -
Persuasion: 3 Manuscripts - Persuasion Definitive Guide, Persuasion Mastery, Persuasion Complete Step by Step Guide
- Narrated by: Miguel Rodriguez
- Length: 3 hrs and 51 mins
- Release date: 15-09-17
- Language: English
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£10.99 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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