Showing titles in Marketing & Sales

Written in the trenches of helping hundreds of B2B SaaS businesses, The Pricing Roadmap will help you pour gasoline on the fire of your pricing. Ditch the guesswork with this step-by-step guide to designing SaaS pricing that grows your business—whether you’re a startup, prerevenue venture, or an established market leader.

The world's most successful businesses leaders understand that creating a shared social identity around their products and services is the most efficient path to scaling revenue, differentiating products, promoting customer success and retention, and seizing category ownership. The Business of Belonging is the playbook for doing just that. CMX founder David Spinks offers advice for creating community strategy, aligning it with your business objectives, and launching and managing a community of end users.

THINKING like a copywriter: 110 lessons on mindset. These principles and concepts will help you think concretely about big things, including creativity, productivity, storytelling, influence, success and failure, research, ideation, AI, ethics, and many other concepts copywriters must understand to do their best work.

The only lasting way to enhance your productivity and growth is to focus on a handful of basic concepts and repeat them week after week - and teach your staff to do the same. This audiobook explains how to tune up virtually every area of your business systematically, with just a little disciplined focus. Spend an hour per week on each "impact area" of your business, and you will be astonished at how much you can accomplish.

This essential guide reinvents selling for today’s B2B market, showing sellers how to overcome stalled deals and customer indecision.

In four decades, bookended by the Pope’s visits to Ireland in September 1979 and August 2018, Ireland has become one of the wealthiest and most progressive nations in the world. Characteristically brilliant and timely, Renaissance Nation is a thrilling account of Ireland’s vertiginous rise and a timely exploration of its conflicted present, where stark decisions await the next generation of would-be revolutionaries.

All of us are involved in selling every day. Whenever we present a product or a principle, inform a client, or instruct a child, we are engaging in the art of effective persuasion. Allow America's master of the art of selling to explain proven, practical sales techniques all of us can use every day.

Jeffrey Gitomer's bestselling work in which he shares his tips on how to be a successful salesperson has a new edition and is now available on audio. He provides motivational advice and practical techniques for initiating, maintaining, and closing a sales presentation. Written in a breezy manner...

Shhh. Did you know there is a secret Language of Leadership: a timeless set of cues and signals that still determines who reaches the top in politics and business today? The ancient Greeks were the first to study the art of communication 2,500 years ago. It is only now, with recent breakthroughs in neuroscience, that we can say for sure what works and how.

Using principles from cognitive psychology, Nick Kolenda developed a unique way to subconsciously influence people's thoughts. He developed a "mind reading" stage show depicting that phenomenon, and his demonstrations have been seen by over a million people across the globe. Methods of Persuasion reveals that secret for the first time. You'll learn how to use those principles to influence people's thoughts in your own life.

Ryan Cole exposes why treating your audience as one mass is strategic suicide and reveals how smart segmentation turns market chaos into competitive advantage. Discover the frameworks and execution principles that separate companies who truly understand their customers from those who guess. For more content like this, visit QuietPlease.ai

How to harness customer demand to fuel your business growth Rob Snyder followed all the traditional advice for launching a startup. He did his research, ran experiments, raised millions in venture capital, but his company struggled to get off the ground. It wasn't until he left the standard...

🚀 STOP CHASING FOLLOWERS. START BUILDING REAL INFLUENCE, INCOME, AND FREEDOM. 🚀 In today’s digital economy, attention alone doesn’t build success. Trust does. The creators and entrepreneurs who win aren’t just visible — they have a clear social media marketing strategy and a...

🚀 YOU’VE MASTERED YOUR CRAFT—NOW IT’S TIME THE WORLD KNOWS YOUR NAME 🚀 Skill gets you started. Personal branding gets you noticed. If you want to grow your professional reputation, expand your online presence, and become a recognized authority in your field, you need more than talent...

Viele Blogs scheitern nicht am Inhalt. Sie scheitern am System. Rechtsunsicherheit, fehlende Struktur, keine klare Monetarisierung – und am Ende viel Arbeit ohne Ergebnis. Genau hier setzt Das Blog-Prinzip an.

Profits Through Podcasting is your go-to resource for turning engaged listeners of your health-focused podcast into paying clients. Learn how to successfully use your podcast as a marketing tool for lead generation and business growth. Whether you're a doctor, chiropractor, clinician, health business coach, therapist, or an entrepreneur in any other health or wellness related field, so long as you are interested in podcast marketing, Profits Through Podcasting is for you! Host Joel Oliver, owner of East Coast Studio, has assisted hundreds of entrepreneurs in producing successful podcasts. Hear...

What makes a balm feel like a mother's touch? How did a packet of noodles become India's comfort food? How did a brand name become synonymous with a cure for a cold? And why do some brands create categories while others merely compete? Desi Disruptors is not a book about marketing jargon...

Do you want to raise awareness and win more business in the global maritime industry? Making Waves is an insider's guide to public relations in the international maritime sector. This fully updated second edition includes new chapters on maritime tech, AI in PR, and an expanded focus on the U.S. maritime market. It sets out clear, practical steps to help you harness the power of PR to build your profile, grow your business, and protect your reputation.

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Welcome to BAM: Building Authority Through Media, the show helping attorneys stand out in a world where everyone sounds the same. If your content is getting ignored, your message isn’t hitting home, or your brand looks like everyone else’s… this is the show for you. Each episode features "superhero" experts who are breaking the mold. Each one shares how they’ve built authority through content, storytelling, and showing up differently online. Set inside the BAM universe, every guest takes on a "larger than life" persona while delivering real, practical insights you can use. We give ...