Showing titles in Marketing & Sales
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Hooked: How to Build Habit-Forming Products
- By: Nir Eyal, Ryan Hoover
- Narrated by: Nir Eyal
- Length: 4 hrs and 40 mins
- Unabridged
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Overall794
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Performance656
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Story651
Why do some products capture our attention, while others flop? What makes us engage with certain products out of habit? Is there a pattern underlying how technologies hook us? This audiobook introduces listeners to the "Hooked Model", a four-step process companies use to build customer habits. Through consecutive cycles through the hook, successful products reach their ultimate goal of bringing users back repeatedly - without depending on costly advertising or aggressive messaging.
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Can't listen to narrator
- By Observer on 05-06-15
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Hooked: How to Build Habit-Forming Products
- Narrated by: Nir Eyal
- Length: 4 hrs and 40 mins
- Release date: 22-01-14
- Language: English
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£11.66 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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Loved
- How to Rethink Marketing for Tech Products
- By: Martina Lauchengco
- Narrated by: Martina Lauchengco
- Length: 6 hrs and 56 mins
- Unabridged
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Overall26
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Performance25
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Story25
The best products can still lose in the marketplace. Why? They are beaten by stronger product marketing. Yet, product marketing is widely misunderstood. It includes segmenting and targeting customers, positioning products vs. alternatives, creating product collateral, and supporting sales teams. But great product marketing achieves much more: it identifies the best way to bring your product to market, accelerates your product's ability to penetrate markets over time, shapes what the world thinks about your product and your category, and inspires customers to tell your product's story.
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Missing accompanying PDF!
- By Amazon Customer on 08-09-22
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Loved
- How to Rethink Marketing for Tech Products
- Narrated by: Martina Lauchengco
- Length: 6 hrs and 56 mins
- Release date: 12-04-22
- Language: English
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£13.08 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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Communication and the Art of Persuasion
- By: Jim Rohn
- Narrated by: Jim Rohn
- Length: 2 hrs and 4 mins
- Unabridged
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Overall68
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Performance45
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Story46
A must-listen resource for EVERYONE in sales and management. Learn to solve problems, the formula for success and failure and living well, how to have something good to say, how to take an interest in life and people, the four "ifs" that make life worthwhile, communication and how to say it well, and how to read your audience.
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Eye opening..
- By MArina MM on 04-07-17
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Communication and the Art of Persuasion
- Narrated by: Jim Rohn
- Length: 2 hrs and 4 mins
- Release date: 15-08-06
- Language: English
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£8.91 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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Scientific Advertising
- By: Claude C. Hopkins
- Narrated by: Paul Jones
- Length: 2 hrs and 4 mins
- Unabridged
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Overall40
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Performance29
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Story29
This is the complete and unabridged Scientific Advertising, written by the advertising genius Claude C. Hopkins in 1923. It is cited by many advertising and Internet marketing personalities such as David Ogilvy, Gary Halbert, and Jay Abraham as a "must-read" book. Hopkins used the techniques of testing and measuring the effectiveness of his ads by understanding and using the principles of psychology. After listening to this audiobook you'll never waste money on ineffective advertising again.
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Great - quick - superb
- By Tim Garrett on 20-08-19
Preview -
Scientific Advertising
- Narrated by: Paul Jones
- Length: 2 hrs and 4 mins
- Release date: 25-09-17
- Language: English
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£8.91 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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Prosperous Coach Podcast
- By: Rhonda Hess International Business Coach & Niche Strategist
- Original Recording
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Performance0
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Prosperous Coach Podcast is hosted by Rhonda Hess, international business mentor and niche strategist for new coaches. Her weekly show offers eye opening guidance and inspiration about how to choose a profitable coaching niche, create authentic messaging, design magnetic coaching programs and other topics to help you get noticed by ideal clients who will pay well. Rhonda also shares coaching tools, client management tips, money mindset and moving beyond limiting beliefs. Rhonda has over 20 years of experience in coaching, marketing, curriculum development, copy writing and editing. Learn about...
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Make It Punchy
- How to Write Simple Tech Messaging That Wins Hearts, Minds & Markets
- By: Emma Stratton
- Narrated by: Emma Stratton
- Length: 3 hrs and 40 mins
- Unabridged
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Overall4
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Performance4
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Story4
Sell your tech (without getting technical). B2B tech marketing is confusing buyers with technical jargon and drowning them in meaningless buzzwords that leave them overwhelmed (and not all that interested in buying). When everyone’s using the same tired lingo, how do you cut through the noise and show buyers your value? You get punchy. In Make It Punchy, tech messaging expert Emma Stratton explains how and why you need to leave all the jargon behind. How to get real with buyers about why your technology matters to them.
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A practical guide to messaging.
- By Allan Knabe on 09-11-25
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Make It Punchy
- How to Write Simple Tech Messaging That Wins Hearts, Minds & Markets
- Narrated by: Emma Stratton
- Length: 3 hrs and 40 mins
- Release date: 02-10-24
- Language: English
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£10.99 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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Confident Speaker: Build Your Public Speaking Confidence and Platform
- By: Carol Cox
- Original Recording
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Overall0
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Performance0
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Get quick, practical advice to help you speak with clarity, presence, confidence, and impact, whether you're presenting in a meeting, on stage, or on camera. This show delivers bite-sized episodes that answer the most common questions about public speaking and presentations, based on the Speaking Your Brand® podcast and narrated by host Carol Cox's professionally cloned AI voice. If you want to feel more confident and sound more compelling every time you speak, you're in the right place.
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How to Get Appointments Without Rejection
- Fill Our Calendars with Network Marketing Prospects
- By: Keith Schreiter, Tom "Big Al" Schreiter
- Narrated by: Dan Culhane
- Length: 2 hrs and 13 mins
- Unabridged
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Overall11
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Performance10
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Story10
Fear? Sweaty palms? Don’t know what to say? Afraid of how others will react? Why do we avoid setting appointments? Our self-image says to us, “Don’t take a chance.” Motivation alone won’t fix this. Our minds will come up with excuses not to set the appointment. How can we make setting appointments enjoyable? First, we will learn to make appointments a passion, something we look forward to. And second? We will learn the exact words to say to avoid rejection and to reduce tension with our prospects.
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How to ask
- By gilly on 23-04-24
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How to Get Appointments Without Rejection
- Fill Our Calendars with Network Marketing Prospects
- Narrated by: Dan Culhane
- Length: 2 hrs and 13 mins
- Release date: 22-12-20
- Language: English
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£8.91 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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The Upstarts
- How Uber, Airbnb and the Killer Companies of the New Silicon Valley Are Changing the World
- By: Brad Stone
- Narrated by: Mr Dean Temple
- Length: 10 hrs and 42 mins
- Unabridged
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Overall462
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Performance393
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Story395
Ten years ago the idea of getting into a stranger's car or walking into a stranger's home would have seemed bizarre and dangerous, but today it's as common as ordering a book online. Uber and Airbnb are household names: redefining neighbourhoods, challenging the way governments regulate business and changing the way we travel. In the spirit of iconic Silicon Valley renegades like Steve Jobs and Bill Gates, a new generation of entrepreneurs is sparking yet another cultural upheaval through technology.
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Not for me
- By Chewy on 07-04-17
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The Upstarts
- How Uber, Airbnb and the Killer Companies of the New Silicon Valley Are Changing the World
- Narrated by: Mr Dean Temple
- Length: 10 hrs and 42 mins
- Release date: 02-02-17
- Language: English
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£9.48 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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Zero Resistance Selling
- Achieve Extraordinary Sales Results Using the World-Renowned Techniques of Psycho-Cybernetics
- By: Maxwell Maltz
- Narrated by: Matt Furey
- Length: 6 hrs and 40 mins
- Unabridged
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Overall41
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Performance36
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Story36
Achieve extraordinary sales results using the world-renowned techniques of Psycho-Cybernetics. Dr. Maxwell Maltz, the creator of Psycho-Cybernetics, and five hugely successful sales entrepreneurs - each a Psycho-Cybernetics success story - reveal how to apply this powerful self-improvement program to every aspect of selling. Learn how to completely eliminate customer resistance even as you remove your own mental obstacles and doubts.
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A lot more practical than I initially thought
- By A Valentine on 13-10-16
Preview -
Zero Resistance Selling
- Achieve Extraordinary Sales Results Using the World-Renowned Techniques of Psycho-Cybernetics
- Narrated by: Matt Furey
- Length: 6 hrs and 40 mins
- Release date: 10-12-15
- Language: English
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£13.08 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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The Trades Millionaire
- How the Boring Businesses, Plumbers, Electricians, and Welders Build Wealth
- By: Andrew Rosso
- Narrated by: Clifton Barnes's voice replica
- Length: 3 hrs and 49 mins
- Unabridged
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Overall0
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Performance0
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Are you tired of working harder but not getting ahead financially? Many skilled tradespeople possess valuable expertise but struggle to build lasting wealth. "The Trades Millionaire" reveals proven strategies for transforming blue-collar skills into substantial financial success. This comprehensive guide shows you how to leverage your trading expertise for wealth building beyond just trading hours for dollars.
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The Trades Millionaire
- How the Boring Businesses, Plumbers, Electricians, and Welders Build Wealth
- Narrated by: Clifton Barnes's voice replica
- Length: 3 hrs and 49 mins
- Release date: 14-04-26
- Language: English
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£13.79 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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Close That Sale!
- The 34 Best Sales Closing Techniques Ever Discovered
- By: Brian Tracy, Michael Tracy
- Narrated by: Michael Tracy
- Length: 3 hrs and 18 mins
- Unabridged
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Sales doesn’t end with a great presentation. It ends when the customer says yes. In Close That Sale, legendary sales authority Brian Tracy teams up with next-generation strategist Michael Tracy to deliver the most practical, field-tested guide to closing sales in today’s competitive marketplace.
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Close That Sale!
- The 34 Best Sales Closing Techniques Ever Discovered
- Narrated by: Michael Tracy
- Length: 3 hrs and 18 mins
- Release date: 14-04-26
- Language: English
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£17.99 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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Very Good Copy
- 207 Micro-Lessons on Thinking and Writing Like a Copywriter
- By: Eddie Shleyner
- Narrated by: Scott Dikkers
- Length: 6 hrs and 33 mins
- Unabridged
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Overall0
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Performance0
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THINKING like a copywriter: 110 lessons on mindset. These principles and concepts will help you think concretely about big things, including creativity, productivity, storytelling, influence, success and failure, research, ideation, AI, ethics, and many other concepts copywriters must understand to do their best work.
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Very Good Copy
- 207 Micro-Lessons on Thinking and Writing Like a Copywriter
- Narrated by: Scott Dikkers
- Length: 6 hrs and 33 mins
- Release date: 13-02-26
- Language: English
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£13.08 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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The Business of Belonging
- How to Make Community your Competitive Advantage
- By: David Spinks
- Narrated by: Christopher Douyard
- Length: 6 hrs and 19 mins
- Unabridged
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Overall13
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Performance12
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Story12
The world's most successful businesses leaders understand that creating a shared social identity around their products and services is the most efficient path to scaling revenue, differentiating products, promoting customer success and retention, and seizing category ownership. The Business of Belonging is the playbook for doing just that. CMX founder David Spinks offers advice for creating community strategy, aligning it with your business objectives, and launching and managing a community of end users.
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Really useful in depth knowledge on community
- By N. Attridge on 20-03-24
Preview -
The Business of Belonging
- How to Make Community your Competitive Advantage
- Narrated by: Christopher Douyard
- Length: 6 hrs and 19 mins
- Release date: 18-05-21
- Language: English
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£12.98 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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The E-Myth Revisited
- Why Most Small Businesses Don't Work and What to Do About It
- By: Michael E. Gerber
- Narrated by: Michael E. Gerber
- Length: 8 hrs and 5 mins
- Unabridged
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Overall1,953
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Performance1,663
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Story1,654
In this compact disc edition of the totally revised underground bestseller -- The E-Myth, Michael Gerber dispels the myths surrounding starting your own business and shows how commonplace assumptions can get in the way of running a business. He walks you through the steps in the life of a...
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Small business owners - you must listen to this!
- By Pip on 08-06-14
Preview -
The E-Myth Revisited
- Why Most Small Businesses Don't Work and What to Do About It
- Narrated by: Michael E. Gerber
- Length: 8 hrs and 5 mins
- Release date: 26-12-04
- Language: English
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£11.49 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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The Framemaking Sale
- Sell More by Boosting Customer Confidence
- By: Brent Adamson, Karl Schmidt
- Narrated by: John Malone
- Length: 8 hrs and 18 mins
- Unabridged
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Overall0
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Performance0
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Story0
This essential guide reinvents selling for today’s B2B market, showing sellers how to overcome stalled deals and customer indecision.
Preview -
The Framemaking Sale
- Sell More by Boosting Customer Confidence
- Narrated by: John Malone
- Length: 8 hrs and 18 mins
- Release date: 25-11-25
- Language: English
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£13.62 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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The Goal
- A Process of Ongoing Improvement - 30th Anniversary Edition
- By: Eliyahu M. Goldratt, Jeff Cox
- Narrated by: uncredited
- Length: 11 hrs and 45 mins
- Unabridged
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Overall675
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Performance586
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Story581
In this intriguing business novel, which illustrates state-of-the-art economic theory, Alex Rogo is a UniCo plant manager whose factory and marriage are failing. To revitalize the plant, he follows piecemeal advice from an elusive former college professor who teaches, for example, that reduction in the efficiency of some plant operations may make the entire operation more productive. Alex's attempts to find the path to profitability and to engage his employees in the struggle involve the listener; and thankfully the authors' economic models.
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Poor reading by main character
- By Krischke on 20-09-20
Preview -
The Goal
- A Process of Ongoing Improvement - 30th Anniversary Edition
- Narrated by: uncredited
- Length: 11 hrs and 45 mins
- Release date: 18-03-14
- Language: English
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£14.57 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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Secrets of Closing the Sale
- By: Zig Ziglar
- Narrated by: Zig Ziglar
- Length: 15 hrs and 14 mins
- Unabridged
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Overall182
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Performance121
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Story122
All of us are involved in selling every day. Whenever we present a product or a principle, inform a client, or instruct a child, we are engaging in the art of effective persuasion. Allow America's master of the art of selling to explain proven, practical sales techniques all of us can use every day.
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Great book on sales
- By Gavin on 19-01-10
Preview -
Secrets of Closing the Sale
- Narrated by: Zig Ziglar
- Length: 15 hrs and 14 mins
- Release date: 12-08-08
- Language: English
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£16.50 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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Exactly What to Say: For Real Estate Agents
- By: Chris Smith, Jimmy Mackin, Phil M Jones
- Narrated by: Phil Jones, Chris Smith, Jimmy Mackin
- Length: 2 hrs and 14 mins
- Unabridged
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Overall13
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Performance9
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Story9
In Exactly What to Say: For Real Estate Agents, Phil M. Jones, Chris Smith, and Jimmy Mackin provide 30 Magic Words to help with the most common, critical, and difficult conversations real estate agents have today. If you are open-minded to a better way of selling, this book is for you. Imagine what it is going to feel like knowing exactly what to say when it matters the most.
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Underwhelmed
- By Amazon Customer on 21-06-23
Preview -
Exactly What to Say: For Real Estate Agents
- Narrated by: Phil Jones, Chris Smith, Jimmy Mackin
- Length: 2 hrs and 14 mins
- Release date: 09-10-19
- Language: English
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£8.91 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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Mastering the Complex Sale: How to Compete and Win When the Stakes Are High!
- By: Jeff Thull
- Narrated by: Jeff Thull
- Length: 7 hrs and 50 mins
- Unabridged
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Overall7
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Performance5
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Story5
In today's turbulent and volatile marketplace, even the most experienced professionals are struggling with the rapid commoditization of their complex, high-value solutions. The complexity of the problems to be solved and the competitive threats we face are increasing at an alarming rate. At the same time, your customers are wrestling with mission-critical decisions and evaluating solutions that all sound the same and come packaged with a high degree of risk and a low probability of success. Your success demands an exceptional strategy and precise execution that must clearly set you apart from your competition.
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Great book for anyone in business. A must read
- By Bryn Harries on 20-12-20
Preview -
Mastering the Complex Sale: How to Compete and Win When the Stakes Are High!
- Narrated by: Jeff Thull
- Length: 7 hrs and 50 mins
- Release date: 14-01-13
- Language: English
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£13.35 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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