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The TrustMakers

The TrustMakers

By: Edelman and Advertising Week
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Trust is the ultimate currency in the relationship that all institutions – businesses and brands, governments, NGOs, media – build with their stakeholders. Trust enables an organization to operate, lead and thrive. Join The TrustMakers, where listeners connect with global experts to learn what it takes to build trust in today’s society.Copyright 2025 Edelman and Advertising Week Economics
Episodes
  • Yale School of Public Health Dean Megan Ranney On Listening First in Public Health
    Apr 22 2026

    Dr. Megan Ranney, Dean of Yale School of Public Health, joins Justin Blake, Executive Director of the Edelman Trust Institute, to explore how trust shapes the way people navigate health information, advice and care. Drawing on insights from the 2026 Edelman Trust Barometer Special Report: Trust and Health, they discuss information overload, the growing role of trusted messengers, and how community-rooted communication can help public health better serve people and earn trust.

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    27 mins
  • Pulitzer Center CEO Lisa Gibbs On How Media Can Better Serve the Public
    Apr 8 2026

    Lisa Gibbs, CEO of the Pulitzer Center, joins Justin Blake, Executive Director of the Edelman Trust Institute, to discuss how journalism can earn back trust in a fractured information environment. They explore the impact of AI, echo chambers and the decline of local news, and look at how transparency, media literacy ,and deeper audience engagement can help journalism build understanding and bridge divides.

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    24 mins
  • LEGO Education's Sean Tindale On What Kids Really Think About AI
    Mar 11 2026

    Sean Tindale, Head of Brand at LEGO Education, joins Amanda Edelman, General Manager of Chicago & COO of the Gen Z Lab at Edelman, to explore how LEGO Education is approaching AI through a filmed social experiment with kids. They discuss the critical importance of brand trust, the path to AI literacy, and how companies can step into polarizing topics with authenticity and long-term accountability.

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    25 mins
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