Eric Dodson Greenberg, Executive Vice President, General Counsel, and Corporate Secretary of Cox Media Group, joins Jennifer Simpson Carr and Maria Aronson for a conversation about AI, value, client relationships, and the future of legal judgment. From pricing pressure and transparency to associate training and business development, Eric explains why AI should open the door to a deeper conversation about value.

Following the Legal Marketing Association Annual Conference, Gina Rubel, Jennifer Simpson Carr, and Maria Aronson discuss what this moment of transformation really means for law firms. From AI-driven disruption to shifting client expectations, this episode explores how law firm leaders must move beyond awareness and begin operationalizing change. They also explore why leadership, agility, and strategic communications are now central to firm survival and long-term relevance.

As law firms produce more content than ever, audiences are becoming more selective with their time. In this episode, International Faculty member Valerie Madamba joins Jennifer Simpson Carr to discuss the shift from information delivery to experience design. They explore why traditional presentations fall short and how firms can create meaningful, engaging interactions that clients actually value.