In this action-packed episode, Matthew and Chris tackle the latest in marketing trends and industry shifts. They break down the rise of always-on A/B testing, Apple’s expansion of its ad platform under the new Apple Business, and the ongoing tension between privacy and advertising reach. Plus, Matthew unveils his latest book – White Hat Marketing: How to Succeed in Marketing, Advertising and Artificial Intelligence Without Really Lying – and the duo dives into the ethical dilemmas facing marketers as AI reshapes the field. Stick around for lively banter, a tongue-in-cheek book “banning,” and practical advice on responsible marketing in an AI-driven world.

📖 Grab the new Book “How To Succeed In Marketing, Advertising and Artificial Intelligence Without Really Lying” on Amazon: https://amzn.to/3OJDXzU

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Marketing, Machines & Mischief is produced by Chris Stone at https://CastAhead.net

Buckle up, fellow marketing misfits! We’re taking streaming TV from the kids’ table to the sales funnel main course, and trust me, it gets messier than our coffee budget mid-campaign.

We’re also dishing out the latest drama with WPP – because nothing screams PR like a 6,000-person game of corporate musical chairs. And if you thought AI was done taking over your playlists, Spotify is here to remind you nobody’s safe – not even your rainy day Billie Eilish binge.

Plus, Real Recognizes Real as we crown Budweiser for flexing 40 years of FIFA World Cup glory in a way that doesn’t feel like it was brewed up in a boardroom. Meanwhile, Sunny D takes a hard left into questionable adulthood with a vodka collab that leaves us wondering what’s thinner: margins or morals.

And don’t worry – we’ll wrap it up with our signature “Wrong Answers Only,” where the marketing wisdom is questionable but the paint color names are bold (and possibly scratch-and-sniff). Give us ten minutes and we’ll update your firmware, marketing-style.

🔗 **Join The Marketing, Machines & Mischief Community**

✅ Official: https://MarketingMachinesMischief.com

✅ Facebook: https://www.facebook.com/MarketingMachinesMischief

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✅ YouTube: https://www.youtube.com/@MarketingMachinesMischief

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Marketing, Machines & Mischief is produced by Chris Stone at https://CastAhead.net

We take you on a whirlwind tour of the week’s most buzzworthy marketing happenings. In addition to Zuck’s “Rotisserie Oven Of Ai Advertising,” we dive into Australia’s bold move to restrict infant formula advertising, go behind the scenes on the skyrocketing growth of AI-driven ad spending, and break down Google’s latest core update – which is keeping content marketers on their toes.

Plus, the spotlight shines bright on LEGO’s ingenious World Cup campaign and Tiki Brand’s innovative approach to mosquito control. And as always, the show wraps up with clever banter, wrong answers only, and a lesson in bringing marketing and product even closer together. Get ready to catch up with everything you need to know – faster than the marketing world changes its rules!

🔗 **Join The Marketing, Machines & Mischief Community**

✅ Official: https://MarketingMachinesMischief.com

✅ Facebook: https://www.facebook.com/MarketingMachinesMischief

✅ LinkedIn: https://www.linkedin.com/in/matthewnewell/

✅ YouTube: https://www.youtube.com/@MarketingMachinesMischief

✅ instagram: https://www.instagram.com/marketingmachinesmischief

Marketing, Machines & Mischief is produced by Chris Stone at https://CastAhead.net