Episodes

  • Solo Practice to 51,000 Sq. Ft. — in 2.5 Years — Christopher J. Micallef, DO (Ep. 363)

    Solo Practice to 51,000 Sq. Ft. — in 2.5 Years — Christopher J. Micallef, DO (Ep. 363)
    May 28 2026
    📕 Get Catherine's New Book: Plastic Surgery Practice Pearls 📅 Schedule a Practice Performance Audit ⬇️⬇️⬇️ Christopher Micallef, DO, shares how he grew from solo practice to 51,000 sq. ft. in only 2.5 years in Texas. Hello, and welcome to "Beauty and the Biz," where we'll discuss the business and marketing side of plastic surgery. As always, I'm your host, Catherine Maley, author of "Your Aesthetic Practice – What Your Patients Are Saying." and consultant to plastic surgeons, helping them get more patients and more profits. Solo Practice to 51,000 Sq. Ft. — in 2.5 Years 3 providers, 16 staff, zero lead conflict. Here's his model. First, my latest "Beauty and the Biz" guest is Dr. Christopher Micallef. Indeed, he is a board-certified plastic surgeon in San Antonio. Furthermore, he has built something truly impressive. Specifically, he grew from a solo practice to a multi-provider aesthetic business. Moreover, he achieved this growth in just a short amount of time. Currently, his multi-provider aesthetic business includes the following elements: First, a facial plastic surgeon joined the team. Second, an internal medicine physician came on board. Third, the clinic offers injectors, lasers and wellness services. Fourth, the practice employs 16 team members and keeps growing.
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    33 mins
  • Why This Surgeon "Lives Lean" in Beverly Hills — Faryan Jalalabadi, MD (Ep. 361)

    Why This Surgeon "Lives Lean" in Beverly Hills — Faryan Jalalabadi, MD (Ep. 361)
    May 15 2026
    📅 Schedule Your Practice Growth Strategy Review 📕 Get Catherine's New Book: Plastic Surgery Practice Pearls ⬇️⬇️⬇️ Why this surgeon "lives lean" as a strategic choice in Beverly Hills with only three employees. Faryan Jalalabadi, MD explains. Hello, and welcome to "Beauty and the Biz," where we'll discuss the business and marketing side of plastic surgery. As always, I'm your host, Catherine Maley, author of "Your Aesthetic Practice – What Your Patients Are Saying." and consultant to plastic surgeons, helping them get more patients and more profits. Why This Surgeon "Lives Lean" in Beverly Hills Consequently, this week's podcast features Dr. Faryan Jalalabadi, a board-certified plastic surgeon in Beverly Hills. Furthermore, he trained at Baylor College of Medicine and spent significant time with Dr. Rod Rohrich. Additionally, he completed the elite Marina Aesthetics Fellowship at USC under Dr. Grant Stevens. Currently, he runs a thriving facial aging practice with a tiny staff of only three people.
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    50 mins
  • The Difference Between Employed… and Free — Suma Maddox, MD (Ep. 362)

    The Difference Between Employed… and Free — Suma Maddox, MD (Ep. 362)
    May 15 2026
    📅 Schedule Your Practice Growth Strategy Review 📕 Get Catherine's New Book: Plastic Surgery Practice Pearls ⬇️⬇️⬇️ Suma Maddox, MD, shares her journey into private practice and the difference between being employed and free. Hello, and welcome to "Beauty and the Biz," where we'll discuss the business and marketing side of plastic surgery. As always, I'm your host, Catherine Maley, author of "Your Aesthetic Practice – What Your Patients Are Saying." and consultant to plastic surgeons, helping them get more patients and more profits. The Difference Between Employed… and Free Frankly, most surgeons will not do this, but that is the point. Indeed, most surgeons talk about going out on their own. However, few actually do it. Furthermore, even fewer emulate Dr. Suma Maddox. Specifically, she is a board-certified plastic surgeon in New Orleans. Previously, she spent years as a hospital-employed general surgeon. Consequently, she was locked into a noncompete agreement. Then, she made a definitive decision. Next, she went back into training. Afterward, she started over. Ultimately, she drove 200 miles each way every week. Moreover, she did this for months to secure the surgery cases needed for board certification. Undeniably, that immense effort paid off. Today, she owns her own practice. Additionally, she built a surgery center with two operating rooms. Plus, she rents this space to other surgeons. Furthermore, she will have that loan paid off by November. Truthfully, this success was not luck. Rather, it was the result of thinking like a founder. Surprisingly, she did not ask how to do more surgery. Instead, she asked how to build something she could control.
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    26 mins
  • The Difference Isn't More Leads — Dan Hatef, MD (Ep. 360)

    The Difference Isn't More Leads — Dan Hatef, MD (Ep. 360)
    May 1 2026
    📅 Schedule Your Practice Growth Strategy Review ⚙️ Restart your practice in 7 days ⬇️⬇️⬇️ Dan Hatef, MD, explains how the difference isn't more leads when it comes to patient acquisition, fulfillment and retention. Hello, and welcome to "Beauty and the Biz," where we'll discuss the business and marketing side of plastic surgery. As always, I'm your host, Catherine Maley, author of "Your Aesthetic Practice – What Your Patients Are Saying." and consultant to plastic surgeons, helping them get more patients and more profits. The Difference Isn't More Leads Specifically, "The difference isn't more leads" features Dr. Dan Hatef. Indeed, he is a board-certified plastic surgeon. Currently, Hatef runs a high-performing private practice in Nashville, Tennessee. First, I have a quick heads-up before you dive in. Actually, my new book, "The Plastic Surgery Practice Growth Playbook," is now at the printer. Moreover, this book is built from pearls gathered from over 175 top plastic surgeon interviews. Ultimately, it reveals the exact patterns behind stronger conversion and higher retention. Consequently, it helps build more efficient and profitable practices. Soon, it will be available for pre-order.
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    49 mins
  • What it Really Takes to Open Your Own Practice — Kristina Tansavatdi, MD (Ep. 359)

    What it Really Takes to Open Your Own Practice — Kristina Tansavatdi, MD (Ep. 359)
    Apr 25 2026
    📅 Schedule Your Practice Growth Strategy Review ⚙️ Restart your practice in 7 days ⬇️⬇️⬇️ Kristina Tansavatdi, MD shares her experience on what it really takes to open your own practice and what she would have done differently. Hello, and welcome to "Beauty and the Biz," where we'll discuss the business and marketing side of plastic surgery. As always, I'm your host, Catherine Maley, author of "Your Aesthetic Practice – What Your Patients Are Saying." and consultant to plastic surgeons, helping them get more patients and more profits. What it Really Takes to Open Your Own Practice Admittedly, lots of surgeons think about going out on their own. However, very few actually do it. Specifically, in this week's episode of "Beauty and the Biz," Dr. Kristina Tansavatdi discusses her journey. Furthermore, this facial plastic surgeon in private practice in Thousand Oaks, California, didn't wait for the perfect time. Instead, she just made the decision and figured it out.
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    45 mins
  • She Started SOLO… Pregnant… and Built THIS — Lindsey Pennington, MD (Ep. 358)

    She Started SOLO… Pregnant… and Built THIS — Lindsey Pennington, MD (Ep. 358)
    Apr 17 2026
    📅 Schedule Your Practice Growth Strategy Review ⚙️ Restart your practice in 7 days ⬇️⬇️⬇️ Lindsey Pennington, MD, shares on how she started in solo practice, pregnant, and built this successful practice in Shreveport, LA. Hello, and welcome to "Beauty and the Biz," where we'll discuss the business and marketing side of plastic surgery. As always, I'm your host, Catherine Maley, author of "Your Aesthetic Practice – What Your Patients Are Saying." and consultant to plastic surgeons, helping them get more patients and more profits. She Started SOLO… Pregnant… and Built THIS Initially, Dr. Lindsey Pennington did not ease into private practice. Instead, she jumped in five months pregnant straight out of her fellowship. Furthermore, she built a solo facial plastic surgery practice from scratch in Shreveport, Louisiana. Thus, her journey perfectly embodies the podcast episode, "She started SOLO… pregnant… and built THIS."
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    57 mins
  • What it Really Takes to Start Over — Maryam Saheb-Al-Zamani, MD (Ep. 357)

    What it Really Takes to Start Over — Maryam Saheb-Al-Zamani, MD (Ep. 357)
    Apr 10 2026
    📅 Schedule Your Practice Growth Strategy Review ⚙️ Restart your practice in 7 days ⬇️⬇️⬇️ Maryam Saheb-Al-Zamani, MD, shares her journey into private practice in Beverly Hills, California, and explains what it really takes to start over. Hello, and welcome to "Beauty and the Biz," where we'll discuss the business and marketing side of plastic surgery. As always, I'm your host, Catherine Maley, author of "Your Aesthetic Practice – What Your Patients Are Saying." and consultant to plastic surgeons, helping them get more patients and more profits. What it Really Takes to Start Over Currently, the fastest-growing practices do not work harder because they reposition smarter. Consequently, you might wonder what you would do if you had to start over in a new market without a built-in patient base. Actually, that is exactly what Dr. Maryam Zamani has done more than once. First, she began her career in Toronto by joining an established practice. Subsequently, she moved to Southern California to join a different practice. Today, she has built a "practice within a practice" in Beverly Hills. Undoubtedly, this is one of the most competitive markets in the world.
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    52 mins
  • From Air Force to Solo to Retirement — Michael Edwards, MD (Ep. 356)

    From Air Force to Solo to Retirement — Michael Edwards, MD (Ep. 356)
    Apr 3 2026
    📅 Schedule Your Practice Growth Strategy Review ⚙️ Restart your practice in 7 days ⬇️⬇️⬇️ Michael Edwards, MD, shares his journey from being in the US Air Force, going into solo practice, and then transitioning into retirement. Hello, and welcome to "Beauty and the Biz," where we'll discuss the business and marketing side of plastic surgery. As always, I'm your host, Catherine Maley, author of "Your Aesthetic Practice – What Your Patients Are Saying." and consultant to plastic surgeons, helping them get more patients and more profits. From Air Force to Solo to Retirement Initially, Dr. Michael C. Edwards is a board-certified plastic surgeon and founder of Plastic Surgery Vegas. Furthermore, he is a past president of the Aesthetic Society. Previously, he served as a U.S. Air Force officer. Specifically, he commanded a field hospital in the Middle East. Subsequently, he transitioned from military medicine to solo private practice in Las Vegas. Remarkably, he was operating on patients his first week out of uniform.
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    57 mins