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What happens when the business you built can’t grow unless you step out of it?

In this episode of The Heart-Led Business Show, I sit down with Amber Briggle, founder of Soma Massage Therapy, to explore the turning point where “doing it all” stops working, and what it takes to rebuild a business that can actually sustain you.

From juggling clients, calls, payroll, and motherhood to stepping back from the treatment room entirely, Amber shares how necessity forced a new way of working. We dive into her no-tipping model, how she reverse-engineers pricing around real costs and fair wages, and why structure, not hustle, is what allowed her business to finally scale.

A grounded, honest look at building something that works with your life, not against it.

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📌Key Takeaways
✔️How Amber “accidentally” became a massage therapist
✔️The power of intuition and empathy in hiring and healing
✔️Why she ditched tipping and what happened next
✔️Transitioning from practitioner to absentee business owner
✔️The secret sauce behind building a heart-led franchise model

📌About the Guest
Amber Briggle is the CEO of B-Well Enterprises, and the founder of Soma Massage Therapy, a multi-award-winning and fast-growing franchise brand. A massage therapist since 2004, she has built and rebuilt her business through resilience and a people-first approach, growing it into a thriving, million-dollar company.

📌Additional Resources
✔️Website: https://www.mysomamassage.com
✔️LinkedIn: www.linkedin.com/in/amberbriggle | www.linkedin.com/company/mysomamassage
✔️Instagram: https://www.instagram.com/mysomamassage
✔️Facebook: https://www.facebook.com/somadento
✔️YouTube: https://www.youtube.com/@mysomamassage

✨ Explore the Dialogue’s Treasures: Unearth the insights within! Tap HERE: https://tomjackobs.com/ep-140-accidental-massage-mogul-with-amber-briggle/ to delve into the profound wisdom woven throughout our conversation.

Up Next…
~Ryan Golec, a Reno-based strength coach, personal trainer, and licensed massage therapist with 25+ years in movement, rehab, and performance. He helps clients move better, reduce pain, and improve athletic performance

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