People in Legal Host Series: Tim Kenney
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About this listen
🎙️ Expanding into the US legal tech market? It’s not a lift-and-shift. We’re excited to welcome Tim as a new host on People in Legal — bringing over 30 years of experience across legal tech, partnerships, and global go-to-market strategy. In this episode, Tim shares what most companies get wrong when entering new markets: 💡 𝗞𝗲𝘆 𝘁𝗮𝗸𝗲𝗮𝘄𝗮𝘆𝘀: ↳ What works in the UK or Australia won’t simply translate to the US ↳ One deal doesn’t mean market traction ↳ Partnerships and OEM can unlock growth — if done right ↳ Messaging and market segmentation are everything
#LegalTech #GoToMarket #USMarketEntry #SaaSSales #LegalInnovation #Partnerships #BusinessGrowth #MarketStrategy #PeopleInLegal
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